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The VAVA Chroma projector is a crowdfunding video featuring an ultra-short-throw projector featuring triple laser technology.
We utilized our team from live-action and CGI, working together to conceptualize the immense experience of the laser projector. Then, we create the combination with live action into full CG to allow lighting and integration to make the audience feel the powerfulness of the laser projector. The schedule was certainly a challenge, but we worked with CG artists and experimented with all the possibilities to push forward for better results.
The VAVA Team gave us a lot of trusts and creative room to explore the possibility of visual interpretation. The result delights the client and stands out from the crowd. This campaign successfully completed a $7 million crowdfunding.
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